MALAGANG NGUYEN VAN TROI

Malagang, the sensational skewered hotpot concept that took Hanoi’s younger generation by storm, has made its debut in Ho Chi Minh City with a bold new look. Inspired by a modern Hong Kong aesthetic, Malagang embraces a rebellious, energetic, and edgy character. 91 STUDIO brings this identity to life through a seamless interplay of time, space, and color.

The dominant red palette symbolizes chili powder, the signature spicy flavor of Malagang’s hotpot, while eye-catching LED lighting adds a dynamic visual layer to the space. Together, these elements create a distinctive, youthful identity that allows the restaurant to stand out against the vibrant streetscape of Ho Chi Minh City.